Showing posts with label Luxury. Show all posts
Showing posts with label Luxury. Show all posts

2017-06-02

Luxury Emerges from Doldrums & Technology Transforms Luxury (video)

Luxury emerges from doldrums

The luxury goods industry is emerging from a tough couple of years as demand from China has slowed. From the FT Business of Luxury Summit in Lisbon, Daniel Garrahan reports on the challenges and opportunities facing industry leaders.

Technology transforms luxury

Miroslava Duma, Founder and CEO, Fashion Tech Labs Venture Inc.; Co-founder, Buro 24/7, The Tot

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2017-05-22

Yoox Net-A-Porter Group Luxury Sales Tap Mobile Future (video)

Yoox luxury sales tap mobile future

Video above published May 17, 2017 by FT.com: Federico Marchetti is the founder of YOOX and CEO of YOOX NET-A-PORTER Group.

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Handles:  @NETAPORTER @MRPORTERLIVE @yoox @THEOUTNET @PORTERmagazine @ynap

Marchetti: "When I started out in 1999, people would ask: how can you sell fashion on line? You can’t touch things, there’s no interaction, no luxury shop to visit. One headline about me read: “Are you crazy?” But when I sold my first item on line - it was a 88,000 Italian Lira Versace mini dress - I knew that I was at the beginning of what would be a long story. Now, 18 years later, we have just sold a €133,000 watch online. This is possible because I know my customer. There are three simple points about our approach to customers that make us different and stronger.
1. The luxury shopper in now online. What is important is to have quality customers. Only 2% of our customers represent 40% of our sales. We have customers that spend more than €1 million with us a year, who spend €, 35,000 on a dress and who buy 20 bespoke suits at a time.
2. Mobile is the new luxury shopping centre. We have registered upwards of €1bn sales on mobile phones out of €2bn of total sales. By 2020, most sales will be made on mobile phones.
3. Innovation needs to benefit the customer. To be successful you have to “be the customer” so that you can fully understand their needs."
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2016-07-21

Burberry: British Luxury Fashion Retail, $BRBY UP 16% Since Brexit (video)

Burberry’s Brexit and Boardroom Bounce:

Shares in iconic British retailer Burberry have risen sharply since the UK voted to leave the EU, with help from a change in top management. FT.com's Robert Armstrong, head of Lex, explains why. Video published July 18, 2016.
  • Domain name: burberry.com
  • Stock Exchange & Symbol: LON: BRBY
Chart: July 20, 2016 - Burberry $BRBY shares close UP 16.5% since Brexit vote, June 23
July 20, 2016: Burberry $BRBY shares close UP 16.5% since Brexit vote, June 23
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2015-04-28

The Apple Watch: Jony Ive and Marc Newson, British Vogue Interview Video

Jony Ive and Marc Newson on the Apple Watch with Suzy Menkes (published April 24, 2015)
"I hope people will like the watch and will find it a personal and beautiful product" -- Jony Ive

Topics: Innovation, Design, Technology, Fashion, Luxury, Product -- transcript excerpts:

"…. [Our] focus has been on trying our very best to develop a product that is beautiful and useful on. I mean quite honestly when we started work on the iPhone, the motivation there was ... we wanted a better phone. When we worked on the watch the motivations were completely different. We happen to love watches … collected mechanical watches for many years … it was because we saw that the risk was a fabulous place for technology and so the motivation was very different … I think you know the wrist is and has always been for literally hundreds if he is one of the best places on the body to to put an object … we can only imagine even how much we upgrade our phones this is going to need an upgrade … How do you think most people are going to use the new watch? People will use it for very different reasons. To some people it will be … the health and fitness capabilities and … other people have been really intrigued by some of the perhaps more intuitive, more personal ways of communicating with other people that wear the watch. I see this is one of the first times that we could make some assumptions that somebody else has this product intimately connected with them for most of the day. You can't make that assumption with the phone and so you can actually communicate … you can actually communicate in some new ways and I think this is just the beginning. But I think we've had some very encouraging feedback … we chose that material [gold] because we loved it and we didn't just buy off the shelf -- we developed our own gold and we love these attributes and how it felt … in the real world sadly so many objects, so much a manufactured environment testifies to carelessness ... something that was built to a price point or to a schedule … But you know there's no doubt that you are now producing things that may be more desirable than traditional luxury to consumers particularly the younger consumers, don't you think that's cool? I don't know, we'll see. I think that what I do know … our intent has remained the same and is consistent, which has been to try and take what is remarkable technology in terms of its capability and its utility and to make it more and more personal and that's what we're trying to do ... I hope people will like the watch and will find it a personal and beautiful … product …"

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2014-12-13

Luxury Brands, Online Shopping (video)

Luxury Brands: Does Online Shopping Help or Hurt?: Video - Bloomberg:
(Allow video to load after clicking play or go to link above)

Robert Burke, chairman and chief executive officer at Robert Burke Associates, examines the impact of e-commerce on luxury brands. He speaks on “Bloomberg Surveillance.” (11/26)




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2014-12-10

New gTLD Domain Names, Separating Truth from Fiction

One would expect that a "former COO" of a Wall Street firm (now bankrupt) who is involved with one of the more expensive new gTLDs--dot LUXURY--would know better than to make, or allow others to make, claims about her new gTLD, her "brand" in the new gTLDs marketplace, that don't "check out"--after all, false claims are one sure way to taint a brand--

Rush for ‘luxury’ domain names continues | New York Post: "... [Monica] Kirchner, a former COO of Lehman Brothers, told Julie Earle-Levine that she and her partners won an auction for the domain rights and are selling them to companies. Tiffany, Armani, Four Seasons, Bitcoin, Berkshire Hathaway and Hermès are among 1,250 companies that have signed on to dot-luxury and will use the luxury domain extension instead of, or together with “.com.”..." (emphasis added)

As of December 7, 2014, here are the results from just checking ICANN's WHOIS and testing whether each cited company domain name (in the .COM and .LUXURY extensions), "resolves" to an actual web page--

tiffany.com (real website--authentic)                    
tiffany.luxury (resolves to blank page)

armani.com (real website--authentic)                    
armani.luxury Go Daddy Parked Page
WHOIS: Original Query: armani.luxury
Registrant Contact: individual in Barbados (Caribbean Island)--no apparent connection to the Armani brand

fourseasons.com (real website--authentic)            
fourseasons.luxury available at Namecheap for $488.88

bitcoin.com (real website--authentic)
Registrant Contact Name: individual in Santa Clara, California
bitcoin.luxury Go Daddy Parked Page
Registrant Contact Name: individual in Australia

berkshirehathaway.com (real website--authentic)  
berkshirehathaway.luxury available at Namecheap for $488.88

hermes.com (real website--authentic)                      
hermes.luxury "work in progress" (under construction page)

None of the dot Luxury domain names cited in the New York Post story above are being used  "instead of, or together with “.com," while two are "available for registration" and more than one is registered by a registrant with no apparent connection to the "named brand company."

Note to all the new gTLD proponents, hucksters, whatever--if this is the best the new gTLDs can do, they are in deeper trouble than even I imagined! As they say: Get Real, get honest, or go home!

As for Ms. Kirchner, she might want to consider hiring a PR firm with a "fact checker."




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