Video above published Sep 7, 2017, by L2inc.com--The week's Digital Winners presented by Scott Galloway:
Winner: Walmart (domain: walmart.com), which has taken a page from Amazon's playbook and stepped up its storytelling.
Winner: Giphy (domain: giphy.com), the four-year-old GIF search engine with more daily users than Snapchat.
Plus "everything that happens in an Internet minute." (*Note the "screw-up" on the YouTube stat that compared hours viewed to videos watched.)
Reference sources:
(0:16) “Walmart U.S. Q2 Comps Grew 1.8% and Walmart U.S. eCommerce GMV Grew 67%, Company Reports Q2 FY18 GAAP EPS of $0.96; Adjusted EPS of $1.08,” Walmart, August 2017.
(0:38) L2 Inc. Analysis of Walmart Press Releases, 2017.
(1:14) “With 200M Daily Users, Giphy Will Soon Test Sponsored GIFs,” TechCrunch, July 2017. http://tcrn.ch/2wdRLFh
(1:17) “Inside the GIF Factory: How Giphy Plans to Build a Real Business by Animating the Internet,” Business Insider, May 2017. http://read.bi/2shphZa
(1:17) “Inside the GIF Factory: How Giphy Plans to Build a Real Business by Animating the Internet,” Business Insider, May 2017. http://read.bi/2shphZa
(1:22) “With 200M Daily Users, Giphy Will Soon Test Sponsored GIFs,” TechCrunch, July 2017. http://tcrn.ch/2wdRLFh “Number of Daily Active Snapchat Users From 1st Quarter 2014 to 2nd Quarter 2017 (In Millions),” Statista, 2017. http://bit.ly/2wK9xTn (1:43) Giphy. http://gph.is/2j6DgkF
(1:51) “What Happens in an Internet Minute in 2017?” Visual Capitalist, August 2017. http://bit.ly/2hoewDI (2:07) “What Happens in an Internet Minute in 2017?” Visual Capitalist, August 2017. http://bit.ly/2hoewDI “What Happens in an Internet Minute in 2016?” Visual Capitalist, April 2016. http://bit.ly/1WQyt1S
RIP Walter Becker
Transcript via YouTube.com:
00:00 [Music]
00:01 we spent a lot of time talking about
00:03 Amazon and stand by our prediction that
00:05 the Seattle firm will be the first one
00:07 trillion-dollar market capitalization
00:10 firm but today let's take a look at how
00:11 one company is responding Walmart online
00:15 sales grew 60% in the second quarter
00:18 impressive but even more impressive is
00:20 what they've been able to accomplish
00:21 culturally they've taken a page from
00:24 Amazon playbook and become master
00:26 storytellers most firms want to under
00:28 promise and over deliver however that
00:30 doesn't work in a digital age where it's
00:31 all about the vision drones and car
00:34 production volumes that are impossible
00:35 to meet are the flavor of the day the
00:37 retailer made 15 plus major digital
00:40 announcements in the past year touting
00:42 acquisitions omni-channel investments
00:44 and reorganizations signaling to the
00:47 street hey we're in the game as well
00:49 they've also been vocal about killing
00:51 things and aren't afraid to tell the
00:53 street when things are not working all
00:55 of these announcements collectively
00:56 paint Walmart is visionary and shift the
00:59 focus away from the Seattle retailer and
01:01 fix the markets gaze on an old lover
01:03 from a simpler more nostalgic time a
01:06 winner Giphy or is it
01:09 jiffy
01:10 I don't know the 40-year old gif search
01:14 engine has 200 million daily active
01:16 users who watch over 4 million hours of
01:19 gifts every day to put that in
01:21 perspective snapchat as 173 million
01:23 daily active users the companies raised
01:26 a 150 million and is valued at 600
01:29 million but is not yet profitable
01:30 although they are trying to change that
01:32 by rolling out sponsored gifts gift he
01:35 seems to be jiffy seems to be doing a
01:37 lot right not just creating a huge
01:39 repository of content but also executing
01:41 an effective search strategy forging
01:43 impressive partnerships and engaging a
01:45 massive network of users Giphy gets how
01:47 young people communicate What happens in
01:50 an internet minute 50 voice first
01:52 devices are shipped 342,000 apps are
01:55 downloaded Facebook registers 900,000
01:59 logins and 15,000 gifts are sent via its
02:02 messenger app what has changed most
02:04 dramatically since 2016 video usage has
02:07 exploded across social platforms with
02:10 consumers watching 4 million YouTube
02:12 videos permit
02:13 and another forward looking indicator of
02:15 the death of the broadcast television
02:17 industrial complex snapchat shares of
02:20 grounds threefold since last year to 1.8
02:22 million per minute and what hasn't
02:24 changed the number of emails sent
02:26 Spotify plays tinder swipes and Netflix
02:30 hours viewed are relatively flat and my
02:33 internet minutes we'll see you next week
02:44 this is what we should do is to have an
02:46 animation and it should be a pie discuss
02:48 in a minute it should be Wikipedia NPR
02:50 NYU Stern The Economist National
02:54 Geographic - like this slightly tiny I
02:57 mean increase like this little like half
02:59 a percent slice it zooms back and it's
03:02 like this side it's like a sliver
03:08 [Music]
03:17 [Music]
RIP Walter Becker
Transcript via YouTube.com:
00:00 [Music]
00:01 we spent a lot of time talking about
00:03 Amazon and stand by our prediction that
00:05 the Seattle firm will be the first one
00:07 trillion-dollar market capitalization
00:10 firm but today let's take a look at how
00:11 one company is responding Walmart online
00:15 sales grew 60% in the second quarter
00:18 impressive but even more impressive is
00:20 what they've been able to accomplish
00:21 culturally they've taken a page from
00:24 Amazon playbook and become master
00:26 storytellers most firms want to under
00:28 promise and over deliver however that
00:30 doesn't work in a digital age where it's
00:31 all about the vision drones and car
00:34 production volumes that are impossible
00:35 to meet are the flavor of the day the
00:37 retailer made 15 plus major digital
00:40 announcements in the past year touting
00:42 acquisitions omni-channel investments
00:44 and reorganizations signaling to the
00:47 street hey we're in the game as well
00:49 they've also been vocal about killing
00:51 things and aren't afraid to tell the
00:53 street when things are not working all
00:55 of these announcements collectively
00:56 paint Walmart is visionary and shift the
00:59 focus away from the Seattle retailer and
01:01 fix the markets gaze on an old lover
01:03 from a simpler more nostalgic time a
01:06 winner Giphy or is it
01:09 jiffy
01:10 I don't know the 40-year old gif search
01:14 engine has 200 million daily active
01:16 users who watch over 4 million hours of
01:19 gifts every day to put that in
01:21 perspective snapchat as 173 million
01:23 daily active users the companies raised
01:26 a 150 million and is valued at 600
01:29 million but is not yet profitable
01:30 although they are trying to change that
01:32 by rolling out sponsored gifts gift he
01:35 seems to be jiffy seems to be doing a
01:37 lot right not just creating a huge
01:39 repository of content but also executing
01:41 an effective search strategy forging
01:43 impressive partnerships and engaging a
01:45 massive network of users Giphy gets how
01:47 young people communicate What happens in
01:50 an internet minute 50 voice first
01:52 devices are shipped 342,000 apps are
01:55 downloaded Facebook registers 900,000
01:59 logins and 15,000 gifts are sent via its
02:02 messenger app what has changed most
02:04 dramatically since 2016 video usage has
02:07 exploded across social platforms with
02:10 consumers watching 4 million YouTube
02:12 videos permit
02:13 and another forward looking indicator of
02:15 the death of the broadcast television
02:17 industrial complex snapchat shares of
02:20 grounds threefold since last year to 1.8
02:22 million per minute and what hasn't
02:24 changed the number of emails sent
02:26 Spotify plays tinder swipes and Netflix
02:30 hours viewed are relatively flat and my
02:33 internet minutes we'll see you next week
02:44 this is what we should do is to have an
02:46 animation and it should be a pie discuss
02:48 in a minute it should be Wikipedia NPR
02:50 NYU Stern The Economist National
02:54 Geographic - like this slightly tiny I
02:57 mean increase like this little like half
02:59 a percent slice it zooms back and it's
03:02 like this side it's like a sliver
03:08 [Music]
03:17 [Music]
